18 Newsletters That Will Make You A Better Entrepreneur (2023)

It's true that some of the best things in life are free, and it’s especially true of some of the excellent educational resources available to entrepreneurs. Case in point: There are hundreds, perhaps thousands, of free email newsletters that can help you learn whatever it is you need to know to help grow your business.

Here, small business owners and marketing pros share in their own words their picks for the best email newsletters for entrepreneurs—the ones they open and read every time:

There are hundreds of free newsletters that can teach you everything you need to know to grow your... [+] business.

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Start in the South

Start In The South is a newsletter for startup founders who are building companies that are not in the usual hubs (San Francisco, New York, etc.). The way you approach building a company outside of the typical tech hubs is totally different, and these guys get that. They also structure each newsletter to be as minimal a distraction as possible—busy founders don't have time to read 20 articles. You can read the newsletter in less than five minutes, walk away with something valuable, and still dive deeper when you want to. It's not your typical startup fluff either; it's specific, tactical advice to help you build and grow your business.”—Bryan Chappell, founder of Circa, a searchable library of Sketch components

Trello

Trello regularly puts out a blog newsletter, and it's hands down one of my favorites. While it may not necessarily be targeted only at small businesses, boy, does the advice apply to SMBs.Mainly aimed at improving focus, productivity, and organization, Trello's blog newsletter provides well-researched methods and tools that small business owners can get big mileage out of.

"Feeling overwhelmed, disorganization, and the inability to effectively delegate are problems that plague many small business owners, and who could blame them—there's always too much to do, and too little time to do it. Trello's articles teach how to remain calm under pressure and to focus efforts on the tasks that really count.”—Sam Warren, director of marketing at RankPay, an SEO service that helps thousands of small businesses earn higher search rankings

To receive the newsletter, sign up for a Trello account; free accounts are available.

TaxBuzz

"We subscribe to the TaxBuzz blog, a collection of tax tips and growth strategies for getting the most out of your small and medium-sized business. From tax reform to best practices for cash flow and expert interviews, TaxBuzz has enabled us to pass on this advice to our clients."—Mark Foreman, CPA, Foreman & Airhart, LTD, a CPA firm that helps business owners in all stages of development, from startup through exit

SBA

"One of my favorite small business newsletters is the one put out by the SBA. I like the diversity of content and the offerings. Nearly every newsletter offers a webinar you can sign up for, a Twitter chat to participate in, and links to videos or blog posts that can further educate anyone looking to start or maintain a small business. Extra courses are available through the SBA's learning center, and newsletters are themed by what's happening each month as it pertains to entrepreneurs. For instance, March covers female entrepreneurs heavily because it is Women's History Month."—Deborah Sweeney, CEO of MyCorporation.com, which provides online legal filing services for entrepreneurs and businesses

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CB Insights

"I know when a newsletter is good, even if I have no interest in the topics it covers. (Bear with me). I recently subscribed to the CB Insightsnewsletter, which claims over 400,000 subscribers and I can see why. It shares the latest news on big tech acquisitions and investments from around the world, makes fun of itself (pretty regularly, actually), and also frequently pokes fun at the competition through charts and graphs. I have practically zero interest in which company is buying the other, but I just love the updates."—Glen Allsopp, founder, Detailed, a content marketing agency

Nav

"I started using Navand receiving its newsletter four or five years ago. I started with a credit score of 520, and today have a score of over 700 personally, and I am establishing a business credit score. Most of the work done to improve my standing with the credit bureaus, as well as getting started on a new business, came from information I got from Nav, for free.

"Licensing, information about the rideshare economy, differences in financing options, and honest talk about how hard it would be to run a car service during the first couple of years were all given to me by Nav. The variety of the articles is very useful, and articles are well written by people who know their facts. I read about things I would never consider doing just to obtain new insights and ideas about the world of business."—Courtney Olson, founder of Q&D Driver Car Service in Amarillo, Texas

Disclosure: Post author Gerri Detweiler works at Nav.

Annette Stepanian

"I always look forward to Annette Stepanian's weekly newsletter, all about the legal side of running a business. I know that many entrepreneurs (myself included!) tend to be idea people, and hammering out the legal details of small business ownership or freelancing can be confusing/exhausting. I love that Annette dives into the nitty-gritty of starting and successfully running a business—the legal way. She goes over everything from client contracts to patents to hiring your first employee. She has a podcast, which her newsletter promotes, and she also offers additional pieces of advice that have proven to be incredibly valuable for me and my business."—Zoe Meggert, founder of Perfectly Planned Content, a content marketing company that serves financial advisors

Management Tip of the Day

"Harvard Business Review's Management Tip of the Day offers a great cross section of information. I started reading it at my prior company, which I exited when we were around 350 people; I continue to find it relevant at my current eight-person startup. The content is diverse enough so I don't get the content fatigue I've experienced with startup-specific blogs (e.g., bitcoin speculation or astronomical VC funding rounds)."—Matt Solar, VP of marketing and co-founder ofnDash.co, which provides brands with content creation tools, talents, and topics

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5-Bullet Friday

"The newsletter I open week in and week out is Tim Ferriss's 5-Bullet Friday. Tim always has an interesting long-form article that's perfect for a long weekend read. While business, startup, and entrepreneurship advice is certainly included, I enjoy the range of subjects that Tim covers, from longevity to happiness.Beyond curating content, Tim also shares recommendations from quotes to ponder, a documentary to watch over the weekend, and a new episode of his podcast. There's something to take away in every installment, and because of it's length (very short) I never find myself putting it off until later."—R.J. Weiss, founder of The Ways to Wealth, a personal finance blog

GrowthLab/I Will Teach You To Be Rich

"GrowthLab is amazing and a must-read for any entrepreneur! It is one of only two newsletters I open and read every single time; the other is I Will Teach You To Be Rich. Both newsletters are from Ramit Sethi, and they give you access to truly original content. Whether you need ideas for your first business, or you've already had a taste of success, these newsletters will give you the guidance you need at every stage of the game.

"The teams at IWT and GrowthLab do so much more than just link to the latest blog posts. They engage with their email list, provide case studies, and they'll regularly challenge your core assumptions and conventional ideas about business and entrepreneurship. One week you'll be reading a sales pitch for a product, and the next week they'll be giving you the chance to watch exactly how they put that pitch together. They don't just tell you what to do, but they show you how they do it."—Rich from PF Geeks, a blog that helps individuals and couples save money today and plan for tomorrow

Backlinko

"Brian [Dean] doesn't email often, but when he does, it's always valuable and research-backed advice on how to grow a business online through SEO and content marketing. I love his in-depth guides and detailed case studies, and I revisit those content pieces regularly. He also updates posts so that they remain relevant."—Alexa Lemzy, customer service manager at business text messaging service TextMagic

SCORE

"Whenever I receive SCORE’s newsletter, I always read it thoroughly to make sure that I don’t miss out on any important updates, business topics, or events. I’m a huge fan of SCORE’s events, and have attended several business mentoring events, including live, in-person workshops and webinars. Through these training events (often free), I’ve learned how to effectively target my marketing, solidify my branding, earn thousands in sales, and much more. SCORE offers incredible support, training, and mentoring to anyone who desires to start or grow a successful business. I truly appreciate and am grateful for the wealth of information and support they have provided!"—Yolanda Ransom, owner, financial educator, and speaker at Yolanda Ransom Consulting

Idea of the Day®

"As a person who gets lots of emails and email newsletters, I’m pretty picky about who I allow to send me stuff. But there’s one that I’ve been subscribed to for years, and that’s Barbara Weltman’s Idea of The Day daily newsletter. I like it because it’s focused on one topic, which is always digestible.

"Whether it’s about tax changes that all small business owners need to know about, or small business events that are happening around the country, Barbara always send things that are interesting and informative. And, once in a while, the information she sends me needs to be shared with my audienceso I do."—Joel Libava, The Franchise King®, Franchise Business University

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Dotmailer

"Dotmailersends regular newsletters with useful hints and tips about email marketing, along with personalisation for the overarching digital strategy and mobile for the wider strategy, too.It's a brilliant resource for small businesses, offering insight and inspiration in the form of cheat sheets and infographics. This makes their content very easy to understand and implement. Dotmailer also uses its newsletters to invite subscribers to webinars, which we've found very helpful in the past."—Abbey Chapman, marketing assistant, Blinds Direct

Monday Morning Macro

"Y Combinator’s Monday Morning Macrois a great resource for entrepreneurs. The newsletter is sourced from Y Combinator’s various resources, and from Hacker News, where people share and discuss interesting things related to computer science and entrepreneurship. While some of the content can be on the more technical side, it’s also full of advice and interviews from some of the smartest entrepreneurs out there."—Ruben Izmailyan, founder and CEO ofBudgit, an automated budgeting service that helps you save for your goals

Rich Habits

"One of my goals in life was to become financially independent and retire early from a rewarding but time-consuming corporate job. Of the methods to wealth that Tom Corley describes, I’m best classified as a saver with some executive aspirations. At 55 years old, I achieved my financial goal and am moving on to another goal, which is more entrepreneurial and virtuoso. Tom’s teachings reinforced some habits and ideas I already had, but more importantly exposed me to others that have helped me on my journey. Being an engineer, I especially appreciate his statistics and data-based approach. I find Tom’s blog identifies habits that are not just good for finances, but also apply to overall physical, mental, and spiritual well-being."—Rick Kaatz, founder of Brake Consulting, LLC

Morning Report

"I LOVE reading the Morning Report. It has just the right amount of news, deals, and opinions for my taste. Cliff Oxford has a unique way of keeping the entrepreneurial members of the Oxford Center for Entrepreneurs entertained and up-to-date on things that are happening in their world. To me, the Morning Report is a must read."—Brian Moran, CEO of Small Business Edge

StartupNation

"StartupNation's newsletter is a no-fluff source of information that gets right to the heart of what small business owners need: essential tools and resources to help their businesses grow. I trust the decades of experience that go into the recommendations and advice. In a sea of information, this newsletter is valuable knowledge."—Pamela Slim, author of Escape from Cubicle Nationand Body of Work;founder, K’é Small Business Learning Lab in Mesa, Arizona

AllBusiness.com Weekly Newsletter: Real Business Owners, Real Business Advice!

Sign up for practical, real-world solutions from successful business owners delivered to your inbox each Saturday morning. Over 50,000 entrepreneurs and businesses subscribe to the AllBusiness.com newsletter! Sign up now for free >

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This article was originally published on AllBusiness.com. Read all of Gerri Detweiler’s articles.

FAQs

How newsletters can help your business? ›

What is the purpose of a newsletter? Newsletters are one of the most powerful digital marketing tools at your disposal since they let you communicate directly with your prospects and customers in a personalized way by serving valuable content and relevant promotions straight to their inboxes.

What should I include in a newsletter? ›

50 must-try newsletter ideas for your email content
  1. Favorable articles about your company. ...
  2. Business changes that impact customers. ...
  3. A company anniversary or milestone. ...
  4. Recent award nominations or wins. ...
  5. A list of open positions for hire. ...
  6. Monthly business recap. ...
  7. A behind-the-scenes look at your company. ...
  8. A message from the CEO.
25 Feb 2022

What is a company newsletter? ›

A precise meaning of company newsletter is that it is an electronic or printed communications piece that is used by an organisation for its internal and external communication. The company newsletter shares details of the activities, the latest news and updates about the company.

How do you start a profitable newsletter? ›

  1. Step 1: Find your niche. For any kind of premium content to work, it needs to be genuinely unique. ...
  2. Step 2: Build your platform & start publishing. Once you've got an initial strategy in place, you're going to need a subscription commerce platform to host your premium newsletter. ...
  3. Step 3: Build a business.

What are the benefits of newsletter? ›

12 Benefits of Email Newsletters
  • Generate Leads. ...
  • Teach about Your Brand. ...
  • Build Long-term Relationships. ...
  • Save Money and Raise ROI. ...
  • Meet the Expectations of Modern Consumers. ...
  • Hire a Professional Newsletter Writer. ...
  • Raise Sales through Discounts and Special Offers. ...
  • Receive Direct Reader Feedback.
25 Mar 2021

What is newsletter example? ›

A newsletter is an email you can send to customers to update them about your brand's latest products and services. You can also share valuable industry news or blog posts or inform them about your discounts and offers.

What are 5 elements of an effective newsletter? ›

5 Essential Elements to a Great Newsletter
  • Brevity. We're inundated with information and another lengthy newsletter is not going to help anyone. ...
  • Storytelling. The best newsletters utilize classic story-telling techniques. ...
  • Reader Focus. Don't write a diary. ...
  • Call to Action. Let's be honest here. ...
  • Design.
24 Jun 2010

What are the five parts of a newsletter? ›

Heads and Titles
  • Headline. After the nameplate, the main headline identifying each article in a newsletter is the most prominent text element.
  • Kicker. Often seen in newsletter design, the kicker is a short phrase set in small type above the headline. ...
  • Deck. ...
  • Subhead. ...
  • Running Head. ...
  • Continuation Heads.
21 Oct 2019

What should I write in my first newsletter? ›

Here are some things you might want to include:

Write your introduction to your ideal client. Acknowledge that this is your first issue and that you appreciate your readers' attention. Tell readers what they'll be getting and how often. Outline the benefits of staying subscribed.

Why monthly newsletter is important? ›

A newsletter is a cost-effective means for building relationships and maintaining regular contact with clients, customers and business partners. They contain important news and updates and other significant information. In fact, they are crucial for taking brand marketing to the next level.

What makes a great internal newsletter? ›

Internal newsletters should focus on creating something valuable, digestible, and engaging for your employees. This doesn't mean you can't include high-level company goals or updates; it's good to keep your teams informed.

What makes a great company newsletter? ›

A newsletter that's full of sales hype and propaganda will quickly be tossed by potential readers. A newsletter's stories should be written more objectively, like the articles you'd find in a newspaper. A newsletter's stories should be written more objectively, like the articles you'd find in a newspaper.

Do people make money from newsletters? ›

The most common way newsletters make money is through newsletter ads and sponsorships. Newsletter ads work similarly to other sponsored content. Companies and brands get a link to their product or service inside your regular email. These links are accompanied by some ad copy and an image of their product or logo.

How do I find a niche for a newsletter? ›

Hobbies and Interests Newsletters

Here's a simple answer: If you don't know what niche to go for, think about what you already like doing and write about that. No matter how peculiar your hobbies and interests, there are people around the world who would share the same interests and are craving a community.

How long should a paid newsletter be? ›

Decide on the Price and Payment System

While all the data out there shows that the ideal length for emails is about 200 words, you have to decide if that's the correct length for your premium newsletter. In addition, you need to make sure the value you're giving them is worth the price of their subscription.

What is the goal of a newsletter? ›

Typically, the purpose of a newsletter is to promote a product or service and create an individual touch point with your email subscribers. Objectives could be things like improving your open rate and click through rate, gaining new subscribers, or creating your best email yet in terms of conversions.

What is another word for newsletter? ›

What is another word for newsletter?
bulletinjournal
circularmemo
newssheetperiodical
reportmagazine
organpamphlet
67 more rows

How do I write a newsletter? ›

5 tips for writing a newsletter
  1. 1 Stick to one topic. Pick one theme for your newsletter. ...
  2. 2 Give subscribers a good reason to opt in. Your newsletter should benefit its readers. ...
  3. 3 Stay consistent. ...
  4. 4 Create click-worthy subject lines. ...
  5. 5 Speak directly to one person in your audience.
13 May 2022

What are three main components of a newsletter? ›

This is why sending out newsletters with the right elements is extremely important.
...
The 6 Elements of an Effective Newsletter
  • Good Content Marketing. ...
  • Audience Knowledge. ...
  • Strong Subject Line. ...
  • Visually Appealing Templates. ...
  • Contact and Social Information. ...
  • Call to Action.
19 May 2021

What should a business newsletter say? ›

Tips, guides, and resources

Provide your readers with useful information. Share best practices or review products you use on the job. Consider making short how-to videos. If you notice your customers are making common mistakes, share how to correct them.

What is the best structure for a newsletter? ›

The wording should be simple and comprehensible and get to the heart of the reason for the newsletter in just a few sentences. Ideally, you should include bulleted lists or graphics in the main body of the newsletter to provide variety. A call-to-action belongs in the main body, as do links to the products on offer.

How do you write a newsletter summary? ›

In the introduction to your newsletter summary, state the article's topic and the original source, including author, title and date. Then, you need to use some kind of tabulated list (bullets, dashes, numbers) to highlight the five or six most important points that came from the article.

What goes at the end of a newsletter? ›

Put a headshot of you in your signature. This makes the reader feel like they're having a personal conversation rather than reading a marketing email. People like to know who is behind the newsletter.

How do you write a good monthly newsletter? ›

9 Steps to Write a Newsletter
  1. Give people a reason to opt in.
  2. Stick to your goal.
  3. Craft an enticing subject line.
  4. Write a killer opening line.
  5. Connect in the body.
  6. Be consistent without annoying your subscribers.
  7. Discuss relevant content.
  8. Nail the closing.
1 Jan 2019

How long should newsletters be? ›

So here it is: The best length for your email newsletter is approximately 20 lines of text. We've found 20 lines of text — or about 200 words — results in the highest email click-through rate for most industries. But that doesn't tell the whole story. The better answer: As long as it needs to be.

What is the impact of a newsletter? ›

Newsletters can serve a number of purposes. They can create or increase awareness, provide basic information, or create a sense of stability and commitment for a project.

Do newsletters work? ›

It turns out that not only are email newsletters still useful—they're also one of the best channels for developing a stronger relationship with your prospects and customers.

Are newsletters effective 2022? ›

Email newsletters are one of the most consistent and powerful ways to engage with your audience and grow your brand. The advice offered here will help you get more value from your campaigns, which can lead to increased trust, new engagement opportunities and more sales.

What do employees want in a newsletter? ›

A company newsletter can be filled with important company news, project updates, customer stories, upcoming events, job postings, team member updates, company milestones, etc. – basically, anything that delivers relevant information to your entire workforce.

How do I make a newsletter fun? ›

7 tips for creating more engaging newsletters
  1. Choose your focus. ...
  2. Keep it simple, keep it catchy. ...
  3. Include third party content for more engaging newsletters. ...
  4. Include user-generated content. ...
  5. Connect to trending topics or events. ...
  6. Use social media as a teaser. ...
  7. Be consistent but provide something unique.
12 Sept 2022

Do employees read newsletters? ›

71% of employees don't read or engage with company emails or content. However, when you focus your communications on your employees, you may see much better results. This is why we have put together some employee newsletter ideas that focus on featuring your workforce.

How do I get people to read my newsletter? ›

Five tips for creating a newsletter people actually read
  1. Offer original, useful information.
  2. Make sure it looks good.
  3. Treat it as a stand-alone product.
  4. Market your newsletter.
  5. Be consistent.
14 Apr 2017

What is the impact of a newsletter? ›

Newsletters can serve a number of purposes. They can create or increase awareness, provide basic information, or create a sense of stability and commitment for a project.

Why do newsletters play a major role in organization? ›

A newsletter is a cost-effective means for building relationships and maintaining regular contact with clients, customers and business partners. They contain important news and updates and other significant information. In fact, they are crucial for taking brand marketing to the next level.

What are the advantages and disadvantages of newsletters? ›

The Pros & Cons of Email Newsletters
  • Pros.
  • Personalized content. After subscribing to your newsletter, excited new clients get content that they care about sent right to their inbox! ...
  • Time-saving. ...
  • Low-cost. ...
  • Builds brand awareness. ...
  • Cons.
  • Spamming. ...
  • Subscription issues.
25 Feb 2022

Are newsletters effective? ›

Newsletters are one of the most effective marketing tools for small businesses. They can help you build your brand, generate new leads, and stay in touch with your target audience. A newsletter is a way to provide updates to your readers about what's happening in your industry or niche.

What is another word for newsletter? ›

What is another word for newsletter?
bulletinjournal
circularmemo
newssheetperiodical
reportmagazine
organpamphlet
67 more rows

How does a newsletter work? ›

A newsletter is an email sent to our subscribers informing them about the news related to the brand. They are normally sent on a regular basis. What do you have to extract from that definition? Basically, it is an informative email that we send to our subscriber list.

What is a monthly newsletter? ›

What Is a Monthly Newsletter? A monthly newsletter is an opportunity to update your subscribers with useful information about your industry as well as upcoming events and current promotions.

What are the purpose and benefits of newsletter and its components? ›

Typically, the purpose of a newsletter is to promote a product or service and create an individual touch point with your email subscribers. Objectives could be things like improving your open rate and click through rate, gaining new subscribers, or creating your best email yet in terms of conversions.

What are the advantages of a poster? ›

A poster speaks for itself; the presence of its author is not necessary. It is therefore possible to reach a broader audience when compared to a presentation limited in time.

What are the disadvantages of email newsletter? ›

Disadvantages of email marketing
  • Spam - commercial email or 'spam' irritates consumers. ...
  • Undelivered emails - poorly designed emails may not get delivered. ...
  • Design problems - your email must be designed so that it appears as it should across multiple devices and email providers.

Are newsletters still relevant 2022? ›

Absolutely! It is more relevant now than ever before. Research shows us that email is still the best channel to reach people on, ahead of other channels, even with the increase in popularity of social media and other messaging platforms. Email users are anticipated to continue growing.

Do I need a newsletter? ›

You build trust and credibility.

A newsletter is a great way to share what you're all about, how you can help people and what you stand for. By sharing your thoughts, opinions and expertise over time, your subscribers will get to know and trust you in a deeper way.

How long should a monthly newsletter be? ›

I know you want a definitive answer. So here it is: The best length for your email newsletter is approximately 20 lines of text. We've found 20 lines of text — or about 200 words — results in the highest email click-through rate for most industries.

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