The 16 Best Business Ideas For Women (2023)

Let's talk about the best business ideas for women! It’s so important for our world to have women in business. After all, we’re half the population—that’s billions of women with unique ideas, skillsets, and visions for the future.

Female business owners employ nearly 9 million people and generate 1.7 trillion dollars in sales per year. They help keep the economy running while improving their own lives and innovating new ways to make the world better.

While any woman can start any type of business she has the knowledge and experience for, here are some of our favorite small business ideas for women who want to be their own boss!

The great news is that a lot of these business ideas are low-cost to start. Especially if you already have the necessary skills to get started!

1. Educational business ideas for women

About 74% of school teachers in the U.S. are female. You’ve heard of male-dominated industries—education is definitely more of a female-dominated industry.

If you love absorbing and sharing knowledge, an education-oriented business could be a great fit. Often, these are the best small businesses that offer flexibility where you can choose your own hours and work from anywhere. You can also keep it as a one-woman operation or scale it to employ others.

Tutoring in-person or online

Women with academic skills can use them to help kids succeed in their subject of choice. You can offer tutoring for elementary school students, high-schoolers, college students, or even adults. Learn more about starting a tutoring business here.

Teaching English online

Since English is a global language, there's plenty of demand from adults who want to learn it and parents who want their children to grow up bilingual.

There are already plenty of companies like VIPKID and Qkids where teachers can offer their services. Or you can take another route and start your own business as a private teacher if you have the marketing chops or connections.

Starting an online course

You can share your expertise on a certain subject by building your own courses. It's a highly efficient way to teach others. It's a lot of work up front but once you've written the materials or recorded the videos, the bulk of the job is done.

In addition, you don't have to start from scratch. Because there are a variety of online course platforms where you can build and sell courses.

Teaching music

This can be one of the best small business ideas for women skilled in an instrument. Advertise locally and have students come to you for lessons in piano, violin, guitar, or whatever your specialty is. You can even teach virtually. There are requirements to teach music in schools, but anyone can give private lessons.

College prep

Due to competitive college admissions, many high-school students need extra help to set themselves up for success.

With a college prep small business, you can offer SAT tutoring. You can also help them write practice admissions essays, give advice on applying for scholarships, help them brush up on the subjects they're likely to face their first semester, etc.

2. Design business ideas for women

Women unquestionably have an edge in the design industry. We quite literally have an “eye” for it: research shows that women are able to distinguish shades of color that look identical to men. Depending on your other professional skills, this can spark several types of small business ideas for women at home.

Interior design

Help people create attractive and functional spaces in their homes. Note that in some states, starting an interior design business requires that you have specific licensing.

Web design

It's common to see self-taught professionals in the tech industry, so you can easily find resources to teach yourself web design and start seeking clients.

There are several different tech skills under this umbrella, including visual design, UX (user experience) design, and sometimes basic coding like HTML. Your goal is to make websites attractive and easy to navigate.

Graphic design

Use your art skills and graphic design software to make logos, infographics, advertisements, web banners, and more.

Be sure to learn the dos and don'ts of starting a graphic design business before starting.

Web design and graphic design are great small business ideas for women at home. They're an excellent option for women who've already worked in a similar industry and are ready to strike out on their own.

3. Skincare & beauty

Despite women comprising the bulk of consumers in the beauty industry, only 29% of executives and board members at top beauty brands are women.

In the top 100 beauty companies, only 10 had a female CEO. But since these products are primarily used by women, it makes sense for them to be created by women as well, right?

To help inspire small business ideas for women, here are 50 female-owned beauty brands spanning lotions, cleansers, skincare for women of color, makeup, and more.

A small Etsy shop or a farmer's market stall are great jumping-off points for these home business ideas for women. Hone your craft with artisan soaps, dry shampoo, body butters/scrubs, or other natural beauty products you can make at home.

Also, consider sensitive and minimalist skincare product ideas since there are fewer of those around.

4. Home, life, & financial organization business ideas for women

It’s not just a stereotype that women are more organized. Research shows that women are more organized under pressure and better at task switching. This makes us perfect candidates to run profitable small businesses where these skills are paramount.

Virtual assistance

For many small business owners, virtual assistants are their lifeline—the ones behind the scenes who keep everything running.

Virtual assistants typically perform a variety of administrative tasks like answering emails, organizing calendars, doing research or data entry, etc. You can work on them on your own as a side hustle, or scale up and hire other virtual assistants so you can take on more clients.

Social media management

This is also a good business idea for women who know how to navigate social media. If you like keeping up with online trends and can grow a following, you can be a social media manager.

Marketing isn't just for big corporations. In fact, many small business owners use the internet to advertise their services and connect with their customers.

Social media management may involve daily tasks of posting and interacting with clients on Facebook, Instagram, and even Twitter. It could also mean creating video content for Youtube channels.

You can start offering services for skills you already have like growing a large social media following for example. And for sure, you can pick up other skills as you get more experience.

Professional home organization

Remember when everyone was talking about Marie Kondo? It drew attention to the fact that many people aren't happy with the amount of clutter in their homes.

However, sometimes it takes an un-emotionally attached third party to manage the purging process. With a home organization business, you can charge an hourly fee to declutter a home and style rooms in a better way. It's a great business for women who are highly organized and can explain their organization processes easily to others.

Bookkeeping and accounting

If you liked math in school and have a knack for numbers, you might make a great bookkeeper. Bookkeeping is a great small business idea for women because you can easily find free bookkeeping courses to get trained in the right skills.

You can often find flexible online work doing bookkeeping for small businesses. That's why it's one of the great business ideas for women at home. Because you can do it as a side-hustle or as a full-time job.

Accounting requires more training but you can start by bookkeeping while you take your accounting classes.

5. Event planning

Tying into the ideas above, event planning is another industry that involves a ton of multitasking and coordinating details. This is why it can be added as one of the best small business ideas for women at home.

You can start a wedding planning business to help brides and grooms coordinate all the things that goes into the day. These include flowers, catering, DJs, photographers, and anything else you can think of.

Or you can focus on other types of events. Become an event planner for corporate events, business grand openings, product launches, children's parties, etc. Learn more about starting an event planning business.

6. App development (A great business for women in tech)

Coding skills are easy to learn for free online and have a wide variety of useful applications (no pun intended). If you want to use them to work for yourself and build projects, you might enjoy focusing on app development programming languages.

You can build any kind of app you want. But if you want to add a female-centric twist, there are plenty of helpful apps built by women, for women.

Think about the small problems you encounter each day as a woman and how an app could solve them. Then, you could build one related to personal safety, making new female friends, personalizing skincare based on data, etc.

7. Caring for animals or children

Do you love animals or kids? Get paid for it! Over 92% of childcare workers are women since moms usually prefer to leave their kids with female caregivers. Starting a home daycare can be a great business idea for women.

You'll need to obtain the proper licensing for your state, set up a welcoming care space, and consider how you'll handle the thousand things that kids can need.

If you're a pet owner or an animal lover, there are plenty of ways to turn furry friends into furry clients. You could offer services like pet sitting or grooming. You can also start a dog walking business by using an app or website.

8. Food service

Got talent in the kitchen? Want to exercise your cake decorating chops more often than the occasional birthday? Start a food-centered business!

Just keep in mind that with any food business, you'll be governed by your state's applicable requirements on food safety. You might have to rent a commercial kitchen or get your home kitchen inspected before you can start making sales.

Baking business

Make cakes for special occasions, take orders for cookies and cupcakes, bake fresh loaves of bread, etc. This is one of the best small business ideas for women who love being creative with making baked goods. And it can take several forms.

You could get a physical storefront and start an official bakery, offer made-to-order baked goods for pickup or delivery, or even sell them online if you're confident they'll ship intact.

Catering

You can also start a home-based catering business to prepare appetizers and meals for various types of events. If you can occupy a niche market that's rare in your area you'll be more likely to get attention as a new business. Examples of new markets you can explore are gluten-free or vegan catering.

Food truck

Take your recipes on the road by investing in a mobile kitchen—a food truck! These can be costly to start up, so it might be wise to test your recipes and local demand on a smaller scale first.

Of course, they're still much cheaper than a full-fledged restaurant and can give you more freedom with the business.

9. Photography

Circling back to the eye for design and color, those are both involved with composing a great photograph. The money in photography is mostly in events like weddings, and it can be a difficult industry to enter.

But it also makes a great side business idea for women, since you can schedule wedding or portrait sessions on weekends and still keep your full-time job. Learn more about starting a photography business.

10. Running an online store

There are tons of online business ideas for women at home, but one that offers lots of flexibility and low startup costs is running an online store. With an online store, you can leverage the power of the internet. You can get your products out into the world without renting a physical retail storefront.

You can run your business through an established e-commerce site like Etsy, Amazon, or eBay. But you can choose to build your own website on a platform like Shopify.

The biggest question is what to sell—and that part's up to you. You can sell your own crafted items, flip garage sale finds, or design clothing—whatever there's a demand for.

11. Opening a bed and breakfast

This business venture combines a real estate investment (your B&B building itself) with the hospitality industry (offering rooms, meals, and hotel-style amenities). Usually, you can charge a decent rate per night for this kind of boutique experience.

It's much easier to find a building for a small B&B than it would be to open a full-fledged inn or motel. If you'd prefer to skip the “breakfast” part, you can also host short-term rentals through a platform like Airbnb.

A short-term rental business can help you cover the mortgage and taxes on a property and turn a profit, but they can also be risky during periods of travel uncertainty. Build a solid business plan and don't over-leverage yourself. Your bills for the property will still be due even if no guests stay that month!

12. Writing/blogging

Did you always get an A on your college essays? You might have a talent for the written word! Use it to start a freelance writing business or run and monetize your own blog on a topic you’re passionate about. This is my career, so I won't be biased: it can be a hard business to start.

For every great client, you might encounter 10 who want to pay a penny per word. You might get your start writing ultra-glamorous content about water filters and whether asphalt or concrete is better for driveways. It's all part of the journey!

If you go the blogging route, it takes time to get established in your niche. It takes a lot of work and learning SEO before your blog posts start appearing in search engine results.

Only then can you turn your blog into a successful business and a source of revenue. Learn about ways to monetize a blog here.

13. Travel-based businesses

Travel businesses can make fun and exciting careers and are some of the best business ideas for women! If you enjoy talking with people, researching, or discussing facts and history about various places, you might want to work in travel and tourism. See if one of these options sounds like a good fit.

Travel planner

If you love to plan things and have a lot of knowledge about great travel deals and flights, you might be interested in being a travel planner or travel agent. Help clients book fantastic trips, flights, or transportation, and generally make sure that their vacation goes smoothly.

Tour guide

If you live near a tourist destination area and enjoy meeting new people, you can start your own tour guide company! Show guests famous sites and restaurants, and answer their questions. While it may take time to get started, this can be an awesome way to earn money for the right person.

14. Art and creative business ideas

If you love to make things or are very creative, there are plenty of business ideas for that. There are plenty of things to specialize in, too. See these options to find out if one will work well for you.

Sell wall art

Have great ideas for decorative wall art? You can create your own designs and then sell them online. People are always looking for unique ways to decorate their homes, so this can be one of the best small business ideas for women. You can make designs using a computer and then sell the image online, or if you prefer, you can draw or paint unique art.

If you choose to go the computer route, you can use a program like Canva to create beautiful artwork. And if you want to paint or draw your own artwork, you can sell it online or even at a market or a store.

Makeup artist

If you’re great at makeup and know how to market your services, you might do well as a makeup artist. You can do makeup for theater, events, movies, and more. For this sort of work, it's important to keep developing your makeup skills through taking courses, watching videos, and lots of practice.

Woodworking

Do you love to make things? If you’re an experienced woodworker, you can make and sell furniture, decorations, and more. This business idea involves some expenses, such as tools and materials, but if you are thinking of going into the woodworking business, you likely already have a lot of these items.

15. Fitness businesses

Fitness is an exciting industry that helps people stay in shape and feel good about themselves. If you’re passionate about staying healthy, consider some of these business ideas.

YouTube fitness videos

If you have a specific fitness skill, like aerobics or yoga, you can make YouTube workout videos. It's one of the best ideas for women at home because you can work from anywhere. You’ll need to start a YouTube channel, do research, market your channel, and be sure to create interesting videos with good lesson plans.

Personal trainer

A lot of people want to get in shape and like the motivation of having a personal trainer. Coach your clients to become their healthiest selves by making workout plans and providing helpful advice and suggestions.

16. Anything that fits your skills and passions is a great business for women

Don’t force yourself to fit the mold of what you think women in business should do or be. If you want to start a landscaping business, become a personal chef or personal trainer, or another classically male-dominated space, and you have the knowledge to make it work—go for it.

You may face more of an uphill battle and encounter people who underestimate you, but someone has to change the women-in-business statistics. These profitable business ideas for women are just a guide and can help you generate even more ideas!

Try out one of these best business ideas for women!

To start your woman-owned business off on the right foot, see our tips for managing your business finances, and take our free business courses on creating a solid brand and marketing strategy. While you are at it, don't forget to prioritize your self-care as an entrepreneur!

There's no better time than now to take action on the above-listed business ideas for women and beyond! And remember, you can build a great business for women!